20 Best Affiliate Marketing Tools to Drive More Revenue

2025-07-02 12:09:00 TrackReward Team
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Every sale starts with the right affiliate strategies. 

And the right strategies originate from better software. 

Affiliate marketing helps businesses grow. It’s simple. Partners promote your products, and you compensate them for the sales they generate. Both parties enjoy the benefits. 

Do you know what makes it better? Good affiliate marketing software. 

They-

  • Track sales easily

  • Manage partners effectively. 

  • Ensure fair commission

  • Boost brand awareness

  • Automate multiple tasks 

  • Give data-rich analytics 

All these eventually help drive more revenue. 

83% of marketers already use affiliate programs to fuel brand visibility. Optimized programs bring 32% more revenue. 

But results depend on the right tools. For these, we thought to mark 20 Affiliate Marketing Software. 

Starting with:

  • TrackReward

  • Riverflow AI 

  • SemRush

  • Google Analytics 

  • Pretty Links

Top 20 Affiliate Marketing Websites & Tools At A Glance

Tool Name

Starting Price (mo.)

Free/Trial

Affiliate Marketer Perks

TrackReward

$29+

14-Days 

Tracks commissions and blocks fraud

Riverflow AI 

$79+

14-day

Improves SEO rankings

SemRush

$117+

7-day

KW research & content ranking

PrettyLinks

$8.25+

14-days

Link cloaking and tracking

Buffer

$5+

Free

Automating social media posts

Google Analytics 

$12K+

Free

Tracking link performance

AWeber

$20+

14-days

Email automation

ManyChat

$15+

Free

Chatbot for messages

CoSchedule

$59+

Free

Content calendar and scheduling 

ClickFunnels

$81+

7-days

High-converting funnels

AnyTrack

$50+

14-day

Tracks ads and conversions

Partnero

$59+

30-day

Manages affiliate programs

Lasso

$16+

Free

Link management and tracking 

AdRoll

$12+

N/A

Retargeting ads

Awin

$49+

3-month

Access to big networks and partnerships 

Imagify 

$5+

Free

Optimizes images and speeds up page load

AffJet 

$5+

Free

Tracks multi-networks 

Motion Invest

Custom

N/A

Buying profitable sites

Adplexity 

$149+

N/A

Spy on rival ads

Rewardful 

$49+

14-day

Manages SaaS affiliate programs

 

#1 TrackReward- Affiliate Ad Tracking Software

What does a powerful affiliate marketing tool look like? The answer is TrackReward

It’s an effective software for affiliate program managers and marketers. The tool helps make managing campaigns easier. It tracks 

  • Affiliate performance

  • Commissions and 

  • Real-time customer activities 

The unique thing about TrackReward is its centralized dashboard. This provides a clear view of earnings and pending actions. All in one place.

It helps brands optimize payouts and spot fraud efficiently. This ensures a fair commission and motivates affiliates to continue generating leads. 

Moreover, it shows ROI and conversion rates to help you maximize profits. Eventually, you enjoy increased revenue as you catch trends and patterns early. 

Highlighted Features

  • Top Summary Metrics- Customers and Affiliates

  • Revenue Report

  • Traffic Report

  • Pending Action 

  • Owed & Paid

Price

  • Starting at $29 a month. Free for 3 months

 

#2 Riverflow AI- Search Engine Optimization Tool

RiverFlow AI focuses on search engine optimization. This SEO tool helps improve your website and content ranking. 

The best part? It's a SERP-driven analysis. Such a feature suggests topics and questions based on what competitors rank for. Additionally, it compares two sites and highlights what’s missing. 

You get 

  • Quality recommendations and 

  • Golden keyword research

That way, your affiliate marketing team can enhance your content.

The tool also gives you data-rich insights. This helps you attract organic traffic. Increased traffic means higher revenue from affiliate marketing. 

Highlighted Features

  • Automated Follow-ups

  • No-Code Integration and CRM Compatibility:

  • SERP-Driven Analysis 

  • Identifying Areas For Improvement

  • Actionable Insights Suggestions

Price

  • Starting at $79 a month. Free for 14 days

 

#3 SemRush– Data-Driven Marketing Tool

An AI-driven digital marketing platform. That’s SemRush

It helps businesses fuel their online presence. A standout feature is its Data-driven insights. They show you what’s working and where to improve! 

With Semrush, you can 

  • Track trends

  • Check competitors and 

  • Optimize every part of your affiliate marketing strategy

You can find the winning keywords to target. This ensures your content gets seen more often and helps affiliates attract site visitors. 

Moreover, you also get scores on how well the content performs. That way, you can fine-tune the content to improve its quality. 

Such a boosted visibility and content ranking lead to conversions. Eventually, it helps with higher affiliate commissions. 

Highlighted Features

  • Keyword Research

  • Site Auditing

  • Competitor Analysis

  • Rank tracking

  • Content Scoring and Optimization

Price

  • Starting at $117 a month. Free available 

 

#4 Pretty Links- Link Cloaking Tool

PrettyLinks gets you covered with a user-friendly WordPress plugin. 

It helps businesses manage affiliate links effectively. The main feature is its link cloaking. It means making your links shorter and tidier. 

Why? It’s because shorter links look clean and help bring more clicks. 

Moreover, it tracks clicks and prevents link hijacking. This ensures your company’s affiliate links stay 

  • Protected

  • Solid and 

  • Reliable

The best part is the custom slug. This feature lets you create more memorable and user-friendly URLs. You can come up with one that reflects the link's purpose or topic. 

When links look clean and unique, it helps build trust with audiences. This can result in better engagement and increased sales. 

Highlighted Features

  • Link Cloaking and Shortening

  • Click Tracking and Reporting

  • Custom Slug Creation for Branded URLs

  • Link Hijacking Protection

  • Easy Affiliate Link Management Inside WordPress

Price

  • Starting at $99.6 a year. Free available

 

#5 Buffer– Social Media Affiliate Marketing Tool

Want a smart social media management tool? There’s Buffer

It helps businesses draft, schedule, and publish posts across several platforms. These include 

  • Facebook

  • Instagram

  • Twitter 

  • LinkedIn and 

  • Pinterest

You can plan everything from one simple dashboard. Its most unique feature? An AI-powered assistant that helps you create engaging content fast! 

With this tool, your team 

  • Stays consistent

  • Grows the audience and 

  • Keeps them hooked

When you have a larger audience, you have more people engaging with your affiliate promotions. This means more clicks and more chances to earn revenue. 

The tool’s analytics show you what works. That way, you can improve and drive even more revenue.

Highlighted Features

  • Social Media Scheduling

  • Analytics and Reporting

  • AI-Powered Content Creation

  • Browser Extension

  • Engagement Management 

Price

Starting at $5 a month. Free available 

 

#6 Google Analytics- Web Analytics Tool

A famous web analytics tool from Google. Meet Google Analytics

It helps websites and apps track user traffic, behavior, and interactions. 

You can see: 

  • Where visitors come from

  • What they do and 

  • How long do they stay 

The tool gives you rich analysis.

Best part? It monitors affiliate links and shows which ones perform best. This helps marketers focus on top-performing content and partners.

Not just that. It identifies underperforming links or pages so your company can improve them. 

The tool also gives you clear, data-driven insights. You can make smarter decisions that lead to more affiliate sales and better profits.

Highlighted Features

  • Detailed Data Collection On Key Metrics

  • Insights and Analysis

  • Optimization and Improvement

  • Conversion Tracking 

  • Real-Time Reports

Price

  • $12,500 a month. Free available 

 

#7 AWeber- Email automation tool

AWeber flaunts an easy-to-use email marketing and automation platform.

It helps businesses and affiliates: 

  • Build email lists

  • Send newsletters and 

  • Automate email campaigns

The tool has a drag-and-drop editor and ready-made templates. They’re user-friendly, so anyone can design emails without needing tech skills. 

Its AI tools, like autoresponders, are the stars. They send personalized emails automatically based on subscriber actions and behavior. 

This helps: 

  • Save time

  • Intrigues your audience and 

  • Drives revenue

Moreover, the tool lets you see who opens your company’s emails and who clicks affiliate links. That way, you can improve your messages, target the right people, and increase conversions.

Highlighted Features

  • Drag-and-Drop Email Editor

  • Ready-Made Email Templates

  • Autoresponders and Personalization 

  • Email List Management and Segmentation

  • Open and Click-Through Analytics 

Price

  • Starting with $20 a month. Free Available 

 

#8 ManyChat- Chatbot Tool

Thinking of a dynamic chatbot? Get ManyChat. 

It’s a simple chat marketing tool that automates and optimizes direct messages on multiple platforms. These include Facebook Messenger, Instagram Inbox, and WhatsApp. 

Power? personalized, automated messages. It helps businesses set up chatbot flows that: 

  • Interact with customers

  • Bring in leads and 

  • Increase sales

All on autopilot. 

One noticeable specification is its customer segmentation. This lets your affiliate marketing team target messages based on user behavior and preferences.

The tool also features an easy drag-and-drop builder. You can design conversations without coding.

Since it’s an automation tool, this saves you time, helps deliver the right offers, and drives clicks. 

Highlighted Features

  • Customer Segmentation

  • Drag-and-drop Flow Builder

  • Personalized Conversions and Automated Responses

  • Multi-Platform Integration

  • Bot Performance Tracking 

Price

  • Starting at $15 a month. Free available. 

 

#9 CoSchedule- Calendar Tool

CoSchedule marks a smart way to organize your efforts. 

It’s a full marketing suite made for marketers who want to track everything and get more done. 

The tool brings all your marketing tasks into one place- 

  • Blog posts

  • Social media and 

  • Marketing projects

You can plan, schedule, and publish everything right from one dashboard.

Its most highlighted feature is the Marketing Calendar. You get a full view of all your projects and deadlines. This keeps your affiliate marketing efforts on track and cuts down on missed opportunities. 

You get to: 

  • Plan campaigns ahead

  • Push out engaging content on time and 

  • Keep your audience hooked across channels. 

Result: consistent promotion and better chances of earning commissions.

Highlighted Features

  • Marketing Calendar 

  • Social Media Scheduling and Publishing

  • Content and Campaign Planning Tools

  • Task and Workflow Management

  • Team Collaboration and Approval Workflows

Price

  • $59 a month. Free available 

 

#10 ClickFunnels- Sales Funnel Tool

It’s always about boosting online sales. That’s what ClickFunnels does. 

This is an all-in-one marketing platform. It builds: 

  • Sales funnels

  • Websites and 

  • Landing pages

No coding is needed.

Its real power? Automating the entire sales process. From the moment someone clicks the link to the final purchase, it keeps them engaged and moving forward.

You’ll love its upsells and downsells system. This means you can offer extra products or deals during checkout. It helps increase the chance of their spending. 

The tool has built-in email automation and A/B testing, too. It lets the affiliate team fine-tune strategies to grab: 

  • More clicks

  • Better conversions and 

  • Higher revenue

Highlighted Features

  • Drag-and-Drop Funnel Builder

  • Upsells and Downsells System

  • Built-In Email Automation

  • A/B Split Testing

  • Pre-Built Templates 

Price

  • $81 a month. Free Available 

 

#11 AnyTrack– Conversion Tracking Tool

Sharper tracking and more revenue? AnyTrack can help you.

It’s a smart conversion tracking and attribution tool for affiliate programs. The software keeps your tracking accurate, even when privacy rules (like iOS 14) and ad blockers get in the way.

What makes it stand out? Conversion event mapping. This helps unify and standardize your conversion events across multiple platforms. That way, you get consistent and clean reports.

With better data, you can spot: 

  • Which campaigns work

  • Which don’t and 

  • Where your money pays off

Eventually, you enjoy 

  • Smarter ad spend

  • Better targeting and 

  • Higher affiliate earnings

Highlighted Features

  • Conversion Event Mapping

  • AutoTrack

  • Ad Blocker and Privacy-Resistant Tracking

  • Real-Time Audience Tracking

  • Data Orchestration

Price

Starting at $50 a month. Free and available for 14 days

 

#12 Partnero- Partnership Management Tool

Partnero is a friend who ensures you grow your affiliate program. 

This online tool helps businesses run affiliate, referral, and newsletter referral programs in one place. You can:

  • Set up custom programs

  • Manage partners

  • Track results and 

  • Automate payouts

This means you don’t need extra tools to handle tasks. It’s all connected here. 

Its specialty is advanced reporting. This feature gives you valuable insights in real-time to:

  • Optimize campaigns and 

  • Improve partner performance

The tool lowers manual work. It gives your affiliate marketers efficient time to: 

  • Strengthen partnerships

  • Boost conversions

  • Increase revenue 

Highlighted Features

  • Advanced Performance Reporting

  • Program Management and Custom Setup

  • Automated Partner Payouts

  • Real-Time Partner Tracking and Insights

  • Customizable Reward Structures

Price

  • Starting at $59 a month. 30-day free trial. 

 

#13 Lasso- Affiliate Link Management WordPress Plugin

When it’s time to give affiliate marketing, you get Lasso

It’s a comprehensive suite of tools built to help businesses manage, organize, and optimize affiliate links with ease. 

The software works on several platforms, including Amazon. This makes it simple to: 

  • Display products

  • Track clicks and 

  • Keep your affiliate links healthy

A fine spec is its product display features. They let you showcase affiliate products in clean, engaging layouts. Result: it-

  • Ensures a better user experience

  • Grabs attention

  • Invites clicks and 

  • Eventually, higher conversions

The tool also helps you monitor bad links and keep them updated. That way, you don’t lose revenue on broken or outdated links.

Highlighted Features

  • Product Displays

  • Click Tracking and Analytics

  • Integration with Amazon

  • Bad Link Health Alerts

  • Link Imports

Price

  • Starting at $16 a month. Free available 

 

#14 AdRoll- Retargeting and Display Advertising

AdRoll works to re-hook visitors who didn’t convert the first time. 

It’s a digital marketing platform that specializes in retargeting and display ads. Be it web, social, TV, or email, the tool targets people from multiple channels. 

What’s special here is its dynamic ads. They automatically show people the exact products they viewed earlier. For affiliate marketers, that means more chances to:

  • Remind visitors

  • Pull them back in and 

  • Push them to complete purchases

Plus, it offers detailed reports based on different user touchpoints and data analysis. That helps with more effective retargeting and conversion. 

Highlighted Features

  • Dynamic Product Ads

  • Cross-Channel Retargeting 

  • Audience Segmentation

  • Detailed Reporting and Insights

  • Automated Campaign Optimization

Price

  • Starting at $12 a month. Free unavailable. 

 

#15 Awin- Tool For Connecting Online Businesses

Want to win a strong affiliate marketing tool? You can have Awin

It’s a global platform that connects businesses with over 1 million publishers. You’ll find everyone ready to promote your products.

  • Influencers

  • Industry Experts

  • Bloggers and 

  • Content creators

Unique feature? The massive global network across multiple industries. This gives you the flexibility to find partners that perfectly match your audience.

Moreover, such a robust tool lets your affiliate marketers: 

  • Track campaigns in real time

  • Spot top-performing partners and 

  • Optimize strategies fast

This helps ensure: 

  • More sales

  • Better reach and 

  • Stronger partnerships without extra hassle

Highlighted Features

  • Robust Tracking and Reporting Tools

  • Access to 1 M+ Global Publishers

  • Partner Tracking and Selection

  • Advertiser Directory

  • Industry-Leading Technology

Price

  • Starting at $49 a month. Free for 3 months

 

#16 Imagify- Image Optimization Tool

Imagify brings you a handy image optimization tool. 

It’s mainly for WordPress sites. The software compresses and resizes images to make your website faster without losing quality. 

It has the power to convert images into WebP and AVIF formats. This helps your image load quicker while improving SEO. That’s the standout feature. 

Faster pages with premium-looking images-

  • Keep visitors engaged 

  • Reduce bounce rates

  • Get more clicks on links and sales 

Better site speed and user experience mean visitors stay longer. This increases the chances of conversion through your affiliate offers.

Highlighted Features

  • WebP and AVIF Conversion

  • Image Resize & Compression

  • Bulk Optimization

  • WordPress Plugin

  • Background Optimization

Price

  • Starting at $5.99 a month. Free available. 

 

#17 AffJet- Affiliate Network Performance Tool

Lots of networks? You need a user-friendly tool like AffJet

This is for affiliate marketers who want all their network data in one place. It pulls together your earnings and performance from different affiliate networks into a clean dashboard. 

This space-

  • Sorts, filters, and analyzes the data

  • Creates reports

One fine feature is its real-time tracking and analytics across several partners and locations. This makes spotting trends and underperforming links quick and simple. 

When you know your strengths and weaknesses, you can quickly adjust your affiliate marketing strategies. This helps you earn revenue. 

Highlighted Features

  • Reporting and Sharing

  • Performance Tracker

  • Report Editing 

  • Real-time analytics

  • Geotargeting

Price

  • Starting at $5.79 a month. Free available. 

 

#18 Motion Invest– Domain and Website Buying Tool

Looking to boost affiliate revenue? Motion Invest is there for that.

It’s typically a marketplace. Here, businesses can buy and sell profitable content websites, earning $200–$2,000 monthly. 

The big win? Access to income-generating websites under $10,000. This gives your affiliate program a strong, ready-made foundation.

You don’t have to build from scratch. Instead, you’ll get curated listings and grab sites that already fuel revenue and grow them further. This opens up more income flow.

Plus, the streamlined process makes transactions smooth and easy.

Highlighted Features

  • Access to Profitable Websites

  • Valuation Tools

  • Curated Listings

  • Diversification of Income Streams

  • Streamlined Transaction Process

Price

  • Custom. Free unavailable 







#19 Adplexity- Competitor Ad Insights Tool

Adplexity boasts serious ad intelligence. 

It’s a powerful tool that gives affiliate marketers a backstage pass to competitors:

  • Campaigns

  • Ads and 

  • Landing pages

Its star feature is real-time data and multi-source tracking. You get fresh insights into what’s working and what’s not for rivals. This lets you identify trends quickly and adjust marketing strategies.

With this, your affiliate campaigns stay sharp. You can: 

  • Uncover winning creatives

  • Improve targeting and

  • Avoid wasting money on ads that flop

This leads to more efficient conversion and revenue flow than rivals. 

Highlighted Features

  • Competitor Ad Insights

  • Advanced Search & Filtering

  • Real-time data

  • Multi-Source Tracking

  • Ad Trend Analysis

Price

Starting at $149 a month. Not free

 

#20 Rewardful- Task Management Tool 

Rewardful rewards you with better scopes to grow affiliate revenue.

It’s an all-in-one platform built for SaaS and e-commerce businesses. You can use it to: 

  • Launch

  • Manage and 

  • Scale affiliate or referral programs

Why this tool? It ensures smooth auto-integration with Stripe and Paddle. That way, 

  • Tracking referrals

  • Managing commissions and 

  • Paying affiliates 

All happens automatically.

You can set up custom programs, automate payouts, and track results. This gives you more freedom to focus on: 

  • Fine-tuning affiliate marketing strategies and 

  • Growing your business

Highlighted Features

  • Tracking and Reporting

  • Automated Payouts

  • Customizable Affiliate Programs

  • Automated commission calculations

  • Refund handling

Price

  • Starting at $49 a month. Free for 14 days. 

 

FAQ: Affiliate Marketing Tools

Which tool is best for affiliate marketing?

Get a tracking tool like TrackReward. Some more options are Riverflow AI, SemRush, Google Analytics, and PrettyLinks. These are some great affiliate marketing software. 

Can you make $10,000 a month with affiliate marketing?

Yes, you can make $10,000/month with affiliate marketing. The strategies include targeting high-ticket products, using SEO, paid ads, email lists, and optimizing conversion rates.

What platform is best for affiliate marketing?

TrackReward and Google Analytics are two of the best affiliate marketing platforms. 

Can you make $100 a day with affiliate marketing?

Yes, you can make $100/day with affiliate marketing. Focus on promoting niche products, spotting SEO or social media traffic, building an email list, and improving your conversion rates daily.